B2C Internationalization
Why reduce your B2C sales to your national territory? Expand your business customers globally.
We are experts in international B2C digital strategy.
The execution of B2C strategies undergoes a set of changes, mainly due to the evolution of the behaviour of companies in the online purchase process, among which the following stand out:
Explosion of supply, never have consumers had such an extensive global offering.
The immediacy demanded by consumers, accelerated by the pandemic.
Exponential increase in international capacity, having the possibility of reaching more national or even international destinations.
Availability 24 hours, 365 days a year.
Integration of my physical channels with my digital strategy.
Reduction of internationalization costs.
Possibility of more accurate measurement of results.
Rise of B2C platforms that enable economic internationalization.
How do we carry out the B2C strategy?
To effectively execute a B2C strategy, we must be clear about the objectives we pursue and be aware of the investment capacity we have. A strategic plan that arises from the companies’ own e-commerce channel and a strategic plan that arises from collaboration with market-leading platforms. Please consult us so that we can advise you on the most appropriate strategy for your specific case, based on the level of investment available and the markets you want to address.
Please consult us so that we can advise you on the most appropriate strategy for your specific case, based on the level of investment available and the markets you want to address.
We have more than 12 years of experience in project management and digital strategies, we develop different but complementary strategic plans.
- Amazon is the largest international B2C marketplace worldwide, capturing more than 13% of the world share in e–Commerce. Selling on Amazon allows you to connect your business with the millions of buyers of this marketplace, allowing you to have linked from a single account an international panel with the possibility of selling in the 5 continents …. Take advantage of this opportunity!
- If we want to sell on Amazon there are two options: Seller or Vendor. Whichever option you are looking for, at Nifty Export we help you to turn Amazon into your most profitable online sales channel, alternative or complementary to online sales, no matter if you want to sell in large quantities or just a few products.
Pure Marketplaces: Generalists
Generalist marketplaces are characterized by the wide variety of products and services of different categories and vendors in one place. The most recognized at a global level are:
Pure Marketplaces: Niche
Pure niche marketplaces are characterized by specialization in a sector, geographic area or product category, offering highly specialized products or services. Below are some examples of pure niche marketplaces by sector:
- Cosmetics sector:Strawberrynet.com, Beauterque, Mysmink, Wish, Etsy, DealExtreme, Stockmann, Carethy.
- Agri-food sector: Faire, Ankorstore.
- Electronics sector: PC Components
- Fashion sector: Zalando, Vente Privée, Asos, The Iconic, Venca
- DIY and home sector: Mano Mano, Westwing.
- Sports sector: TradeInn, Sprinter
Retail marketplaces
- Large-scale distribution has also joined the marketplace model, to the point that more than 400 traditional retail companies have created their own marketplaces as a formula to offer greater value to their users.
- Companies such as Walmart, Carrefour, Worten, Leroy Merlin, etc. are a sales channel that companies can take advantage of in their national and international digital strategies.
- Many of them work with the leading European platform for the creation and development of these marketplaces, Mirakl.
Contact us to see the best way to integrate with them or sell through our accounts.
Did we start a project together?